|
|
With its own new look and new name to tout, it seemed to be a perfect time for Wausau Paper to launch a print promotion tackling the vast topic of branding.
Royal Redefines Identity
Capturing the unique identity of a client is essential. The new Royal line helps you do just that with the colors, weights, and textures to meet virtually any design challenge. This promotion showcases the ability of the Royal line of papers to handle a wide range of techniques and printing processes without breaking the budget.
The framework for this very tactile piece is a fictitious company with the same identity, seen from a number of perspectives or personalities — edgy to personal to technological — complete with print materials that effectively capture each one.
See and feel the versatility of the Royal line. |
 |
| |
The re/defined Royal line.
Introducing the re/defined Royal line of papers. Discover beautiful, versatile papers in today’s most popular colors, weights, and textures. This is a “new breed” of Royals — contemporary, smart, and savvy.
14 new trend-right colors
2 new brighter whites
3 new finishes
New eco-preferable grade: Royal Resource
New 100% Recycled Bright White
New Royal watermarks
New heavier weights
New swatchbooks & print samples
For more detailed information on the exciting new features in the Royal line, please go to royalredefined.com. |
 |
| |
Astrobrights® takes you to “A Brave New World of Color.”
“A Brave New World of Color” invites designers and printers to be a part of the Astro Revolution. The theme of revolution and change is woven throughout the sample book. At every turn of the page, the reader is bombarded with interesting and inspiring visuals. Seen in total, it makes a compelling case for joining the Astrobrights® Color Subversives on their mission to challenge the status quo’s ubiquitous use of white paper. Bold graphics, modern typographical treatments, high fashion, elegant illustration, packaging, and a range of art and illustration styles show innovative ways in which this bold, bright paper can enhance the creative process and resulting completed projects. |
 |
| |
|
Yes, you can! New Promotion Lets You “Live the Royal Life”
This new promotion showcases the beauty, versatility, and functionality of the Royal line while offering a tongue-in-cheek view of how to live like the “beautiful people” and enjoy the finer things in life. Featuring a dazzling array of applications and inspiring printing processes, “Living the Royal Life” aptly illustrates the quality and versatility of the entire collection of “Royal” papers. Best of all, you’ll be pleasantly surprised by the prices of this exceptional line.
With our impressive breadth of products, our wide array of environmentally preferable selections, and our legendary commitment to service, you’ll want to make the Wausau Paper “Royal” brand your first choice.
|
|
| |
|
Get Inspired by Our New "Inspired by Color" Promotion
There's no denying that color inspires -- in almost every creative field. From architecture to the culinary arts to fashion to music to photography, color brings artistic ideas to life.
For our latest color paper promotion, we asked Cesar Pelli, Isaac Mizrahi and other well-known individuals in various creative fields to share what color brings to their professional lives.
Color matters to celebrated chef Rick Bayless because, "When people eat, they eat with their eyes before they eat with their palate." Photographer Nancy Bundt admits, "Color is one of the things that leads my life."
You'll discover the many ways that color can influence the creative process, as well as see the beautiful things that can be done with our versatile color papers.
|
 |
| |
|
Rediscover Wonder in Your Print Projects!
Naturally Better on Exact Ice® promotion
It’s cool. It’s warm. This beautiful promotional brochure demonstrates why 96 brightness and a new natural shade make Exact Ice® the perfect choice for your everyday print applications.
Don’t let anyone tell you that winter isn’t full of wonders. Our Exact Ice® reproduces photographs that prove otherwise. From an icicle’s drip to the flame of a candle’s wick, you’ll be amazed by the reproduction of those details that really make a difference.
Winter. Spring. Summer. Fall. Whatever the season, Exact Ice® will make you look brilliant. To see for yourself, request your own copy of this promotional brochure.
|
|
| |
|
Strictly Business promotion
Paper for every purpose — and personality.
At Wausau Paper™, our business is to keep you in touch with your business. Whichever industry is your specialty, we have the right choices to get the job done. Count on our broad range of high-quality, versatile premium papers to perform for you on press and in person. The new Strictly Business print promotion consists of a slip case and five folders, each of which addresses a specific industry and focuses on a special printing process. This piece features a wide range of Wausau Paper products; from the deep rich colors of Royal Complements™ to the subtle hues of Royal SilkPlus™ to the bright and bold palette of Astrobrights® — this promotion shows it all.
|
|
| |
|